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Kicksal

A football community where players can connect on a daily/weekly basis, join random games, and plan games on a regular basis. The vision is to nurture this community to create professional footballers in India from ground level.

Service

Research & UX UI Design

Year

2022

Kicksal App

Brief

Aim is to create a platform for football enthusiast for regular engagement with fellow players and friends. Due to lack of availability of players, plan gets cancelled which leads to frustration to the end user. Focus is to reduce game cancellation & provide user with handful of options for playing the sport.

Kicksal App Flow
Kicksal App Mockup
Football turf
Kicksal App - Book Turf

Market analysis

  • Football is the 5th most-played sport in India

  • 4.69% of the Indian population play football regularly

  • It is the third most-watched sport in India.

  • There are 130 million dedicated fans of the Indian Super League.

Kicksal App - Join games
Kicksal App - profile
Kicksal App mockup

Results

  • Now User has the control to enter random football games and play much regularly.

  • User can find academies, coaches and learn football without an age barriers.

  • Community helps in better communication amongst the football teams & players.

  • User can enter events with teams & now with the help of community they can easily find players for tournamnets.

  • Turf booking experience made smoother & faster with seamless user flow and faster payment modes.

  • Personalized statistics with the help of smart watches that helps in an individual growth.

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